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About  Me

I’M Patricia Fernández,

I am a passionate graphic designer and illustrator with four years of experience, where my love for design has become my lifestyle. My focus goes beyond simple images; it's about telling visual stories that leave a lasting impression.

 

My work is characterized by a fusion of vibrant colors, contrast, textures, bold compositions and meticulous attention to detail. I believe in the importance of authenticity and emotional connection in design, which leads me to convey the values and essence of each project in an exceptional way.

 

My background includes creating brand identities that are not only visually appealing, but also reflect the essence and mission of each client. In addition, I am a social media enthusiast and have developed effective content strategies that have led to significant increases in online engagement and visibility for my clients.

 

Throughout my all career, I have been honored with several awards for my creativity, have been interviewed on television in my country and have had the privilege of participating in events and exhibitions that have allowed me to connect with other design enthusiasts. 

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My goal is to continue to exceed expectations, creating designs that inspire and, above all, contribute in a positive way to the visual world around us. I am always ready to take on new challenges and take ideas to the next level. Ready to create something exceptional together? Let's talk!

MORE THAN I LIKE...

Let me tell you graphically :)

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Education

ISDI 

Higher Institute 

of Graphic Design

University of Havana

2017-2021

Mi Experience

2021

SOCIAL MEDIA

ALACASA 

EE.UU

American agency that is in charge of creating social media content for Alacasa, this is a food service at home in Cuba.

I learned about the production processes of photographic content and I got into the design of advertising for digital platforms. In this position I contributed to the optimization of the workflow and the harmonic link between the development and design groups.

2022

SOCIAL MEDIA AND COMMUNITY MANAGEMENT

PARQUE TRITON

CUBA

Theme Park and amusements for children in Havana, Cuba.

I was in charge of all the advertising content of the park, from photographic production, audiovisual and social media content to customer service through digital marketing.

SOCIAL MEDIA

MANGLE AGENCY

MEXICO

Digital advertising, design and innovation agency with a long history of providing communication tools to its clients to grow their marketing channels.

I increased my knowledge about digital marketing such as content planning focused on brand growth, SEO strategies, the use of email marketing and the conceptualization of advertising campaigns.

2023

GRAPHIC DESIGN AND PACKAGING 

MOONCAKE

CHINA

Independent mooncake box production company.

I developed my creativity in illustration and design of attractive snack boxes and complementary products.

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